Illuminate your brand

I am an experienced communications and marketing professional who helps leaders communicate with people to advance mission, build brands, generate revenue, and strengthen organizational culture.

I have led brand-centered communications strategies for several prominent universities and a leading higher education association on a wide range of projects, including digital transformations of traditional business models, association membership and services, capital and annual fundraising campaigns, undergraduate and graduate admissions, trade magazine evaluations and re-development, civic engagement, diversity and inclusion, crisis management, and high profile organizational events.

Throughout my career, I have leveraged qualitative and quantitative research to gain deep and nuanced understanding of organizational mission, purpose, and potential. From this foundation, I tailor comprehensive plans and campaigns to align vision, mission and message, engaging critical stakeholders and building both understanding and advocacy for strategic objectives through powerful story-building.

I am based in Washington, DC.

 
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Select Recognition

Best in Class
(2022, 2023) Church Press Association, In Trust Magazine

Gold, Silver and Bronze Excel Awards
(2021) Association Media and Publishing, In Trust Magazine re-development and re-design

Silver Excel Award
(2018) Association Media and Publishing, Trusteeship Radio podcast

Gold Medal
(2016) Council for the Advancement and Support of Education, Furman Magazine

Cicero Award
(2016) Professional Speechwriters Association, Presidential Inauguration Address, Furman University (published in Vital Speeches of the Day)

Eddie and Ozzie Award
(2015) The Folio, Furman Magazine

Silver Medal
(1997) Council for the Advancement and Support of Education Loyola Magazine

Select Partners

Association of Governing Boards for Universities and Colleges

University System of Maryland

Gies College of Business, University of Illinois Urbana-Champaign

In Trust Center for Theological Schools

Texas A&M University-San Antonio

Loyola University Maryland

Furman University

Marian University

Millsaps College

Quinnipiac University

Sewanee: The University of the South

Christ Church Kensington (MD)

Upcountry History Museum (Greenville, SC)

 
 

For more information, please visit my LinkedIn page or contact me directly


 Appreciation

 

Mark L. Kelly is a seasoned and proven expert in executive communications and strategic institutional marketing, with a track record of great impact and success….My high regard for Mark Kelly, as a professional and as a colleague, gives me total confidence that he will continue to shape the future of any major organization that values a strategic approach, creativity, and outstanding results.

Michael J. Goff, Ph.D.
President & CEO
Northeast-Midwest Institute

I’ve worked with Mark on several editorial projects all of which involved repositions and redesigns. Mark is a steward for excellence in creating core concepts, shaping vehicles for cultural reflection and new thinking. Of no lesser importance, he is an exceptional content creator and writer who enjoys the creative process with all team members. I feel fortunate to have achieved award-winning work with Mark Kelly in the leadership role.

Carla Frank
Carla Frank Creative Consulting

 
 
 

Would a solutions provider who will focus on a single initiative enable you or your organization to more quickly respond to immediate needs?  

Contact me today.

 
 
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