Illuminate your brand
I am an experienced communications and marketing professional who helps leaders communicate with people to advance mission, build brands, generate revenue, and strengthen organizational culture.
I have led brand-centered communications strategies for several prominent universities and a leading higher education association on a wide range of projects, including digital transformations of traditional business models, association membership and services, capital and annual fundraising campaigns, undergraduate and graduate admissions, trade magazine evaluations and re-development, civic engagement, diversity and inclusion, crisis management, and high profile organizational events.
Throughout my career, I have leveraged qualitative and quantitative research to gain deep and nuanced understanding of organizational mission, purpose, and potential. From this foundation, I tailor comprehensive plans and campaigns to align vision, mission and message, engaging critical stakeholders and building both understanding and advocacy for strategic objectives through powerful story-building.
I am based in Washington, DC.